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  • Company News

    OCEARCH® Tags, Names White Shark in Honor of Relationship with Yamaha Rightwaters™

    POSTED 5/11/2023

    KENNESAW, Ga. – May 11, 2023 – During its 45th Expedition, OCEARCH, a global non-profit ocean research organization, recently tagged and named a new white shark in honor of its relationship with Yamaha Rightwaters™. “Umi,” which translates to “sea/ocean” in Japanese, is a 13-foot, 3-inch female weighing approximately 1,225 pounds. OCEARCH will track Umi through the Global Shark Tracker™ in an effort to learn more about how white sharks contribute to healthier oceans.
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  • Company News

    Yamaha U.S. Marine Business Unit Names Jeremy Waki Marine Service Operations Division Manager

    POSTED 5/5/2023

    KENNESAW, Ga. – May 5, 2023 – Yamaha U.S. Marine Business Unit announced today the appointment of Jeremy Waki to Division Manager, Marine Service Operations. In his new role, Waki oversees service support of systems, processes, strategy, data analytics and service planning. Other areas of responsibility include warranty adjudication, advanced failure analysis, technical coordination and information.
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  • Company News

    Yamaha Highlights Training, Career Development During 2023 International Marine Technician Week

    POSTED 4/26/2023

    KENNESAW, Ga. – April 26, 2023 – Yamaha Marine celebrates 2023 International Marine Technician week by highlighting a host of career development training opportunities available for current and aspiring marine technicians.
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  • Company News

    Yamaha Dealers Awarded Marine Service PRO Recognition

    POSTED 4/18/2023

    KENNESAW, Ga. – April 18, 2023 – Yamaha U.S. Marine Business Unit recently recognized 135 Yamaha authorized marine dealers for reaching various Yamaha Marine Service PRO levels of achievement.
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  • Company News

    Yamaha Marine U.S. Business Unit Opens New Marine Innovation Center in Kennesaw, Deepens Commitment to Developing Georgia Workforce

    POSTED 4/13/2023

    KENNESAW, Ga., April 13, 2023 -  Yamaha U.S. Marine Business Unit formally announced the grand opening of a new Marine Innovation Center in Kennesaw on April 12, which will provide new job opportunities as well as broaden Yamaha’s presence in the State of Georgia. Governor Brian Kemp, First Lady Marty Kemp and Mayor Derek Easterling of Kennesaw attended the ribbon cutting ceremony for the new 75,280 square foot facility which now houses the Yamaha Marine Connected Division as well as Yamaha U.S. Marine Development, Yamaha Marine Product Management and Yamaha Marine Technical Marketing.

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  • Company News

    Andrew Cullen Becomes Director of the Yamaha Marine Connectivity Division

    POSTED 4/4/2023

    KENNESAW, Ga., April 4, 2023 — Yamaha today announced that Andrew Cullen is the new Director of Marine Connectivity. In his new role, Cullen is responsible for all facets of creating and supporting the Connected Boat® experience to dealers, consumers and OEMs.
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  • Company News

    Martin Peters Becomes Director of Yamaha Marine External Affairs

    POSTED 3/29/2023

    KENNESAW, Ga., March 29, 2023 — Yamaha today named Martin Peters Director of Marine External Affairs. With the new role comes official responsibilities for marine sustainability and regulatory affairs in addition to government relations and communications.  
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  • Company News

    Yamaha Rightwaters™ Helps Georgia Department of Natural Resources Power G3 Jon Boats for Stephen C. Foster State Park Visitors

    POSTED 3/20/2023

    Kennesaw, GA --March 20, 2023– Yamaha Rightwaters™ continues its support of Georgia Department of Natural Resources (DNR) by powering six jon boats with Yamaha F6 outboards in Stephen C. Foster State Park. The outboards give visitors the opportunity to fish, birdwatch and explore the Okefenokee Swamp, the largest blackwater swamp in the U.S.
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  • Company News

    Boone Lake Association Announces New Relationship with Yamaha Rightwaters™

    POSTED 3/1/2023

    Kennesaw, GA – March 1, 2023 – Yamaha becomes an official outboard sponsor of Boone Lake Association (BLA) as the environmental group forms a new relationship with Yamaha Rightwaters™. Formed in 1983 to oversee the water quality of Boone Lake, the (BLA) is one of the oldest established environmental groups in the state of Tennessee. Yamaha Rightwaters will provide BLA with a Yamaha F175 outboard to power its clean-up boat.

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  • Company News

    Yamaha Marine Reinforces Commitment to Carbon Neutrality, Innovation During 2023 Miami International Boat Show®

    POSTED 2/16/2023

    MIAMI, Fla., February 16, 2023 — The Yamaha Marine U.S. Business Unit announced a collaborative initiative for biofuel testing, introduced new marine products and addressed future plans for growth and expansion during the 2023 Miami International Boat Show®.
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  • Company News

    Siren Marine Introduces Siren Trident, Announces Pilot Agreement with Grady-White and Regulator

    POSTED 2/16/2023

    MIAMI, Fla., Feb. 16, 2023 — During the 2023 Miami International Boat Show®, Siren Marine introduced Siren Trident, an industry-first IoT software for marine engine maintenance and system compatibility that offers substantial benefits to Yamaha customers, dealers and boat builders. In addition, Grady-White and Regulator Marine will become the first two Siren Marine pilot boat builders, offering Trident as standard equipment on select 2024 model year boats.
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  • Fishing News

    Yamaha Marine’s Power Pay Program Expands, Offers Payouts for 586 Sanctioned Tournaments in 2023

    POSTED 2/10/2023

    Kennesaw, Ga. – Feb. 10, 2023 – Yamaha Marine will expand its Power Pay contingency program in 2023 to 586 sanctioned tournaments, including 13 new trails as well as increased payout amounts for B.A.S.S.® Open tournaments. Power Pay rewards anglers with cash payouts for running eligible Yamaha outboards in sanctioned tournaments.

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  • Company News

    Mark Tracy is the New Vice President of the Yamaha U.S. Marine Business Unit

    POSTED 2/8/2023

    KENNESAW, Ga. – February 8, 2023 – Yamaha U.S. Marine Business Unit announced today the appointment of Mark Tracy to the role of Vice President. In his new position, Tracy will continue to oversee Yamaha Marine Power Sales and Marketing teams, with the added responsibility of the Marine Customer Experience (Marine Service) team.
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  • Product News

    Yamaha Introduces Upgraded 450-Horsepower XTO Offshore® Outboard

    POSTED 1/17/2023

    KENNESAW, Ga., Jan. 17, 2023 — Yamaha Marine kicks off 2023 with new product offerings including an updated XTO Offshore outboard which delivers greater convenience, enhanced technology and 450 horsepower. Featuring the same 5.6-liter of big block displacement and long list of features as the original XTO 425, the updated XTO 450 improves upon the powerful platform that changed the offshore boating game.
     
    “The XTO 450 allows boaters to enjoy the convenience and ease of operation associated with the XTO line – in addition to more torque and power,” said Ben Speciale, President, Yamaha U.S. Marine Business Unit. “In addition, Yamaha’s esteemed F200 and F150 DEC and Mechanical outboards now feature integrated electro-hydraulic steering for the 2.8L DEC models and integrated hydraulic steering for the 2.8L and 2.7L mechanical models. Helm Master EX also gets new features that take boat control to a new level in 2023. In a nutshell, these new products all work to elevate boating experiences for customers.”
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  • Company News

    Tellico Boaters Assistance Response Team (T-BART) Announces New Relationship with Yamaha Rightwaters™

    POSTED 12/13/2022

    Kennesaw, GA – December 13, 2022 – Yamaha becomes an official outboard sponsor of T-BART as the response team forms a new relationship with Yamaha Rightwaters. Pursuant to the three-year agreement, Yamaha will assist T-BART by providing a Yamaha F115 outboard and other financial backing.
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  • Company News

    Siren Marine Products Now Available Through All Yamaha Outboard Dealers

    POSTED 12/1/2022

    NEWPORT, RI – Dec. 1, 2022 – Siren Marine’s Connected Boat® products are now available for purchase and installation at over 2,100 Yamaha Outboard Dealers nationwide. Siren Marine gives customers the ability to remotely monitor boat location, view battery levels, check shore power connection, monitor bilge activity and more. Yamaha acquired Siren Marine in December of 2021.
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  • Company News

    Yamaha Marine Adopts Plant-Derived Materials for Personal Watercraft Parts

    POSTED 11/17/2022

    Kennesaw, Ga., November 17, 2022 – Yamaha Marine U.S. Business Unit will soon begin to use plant-derived cellulose nanofiber (CNF) reinforced resin in the production of specific watercraft parts. The CNF reinforced resin, developed through a collaborative agreement between Yamaha Motor Co., Ltd. in Japan (“Yamaha Motor”) and Nippon Paper Industries Corporation, Ltd., represents what appears to be one of the world’s first practical use of sustainable material for watercraft parts.*
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  • Company News

    Yamaha Marine’s Technical School Partnership Program Adds Ten New Schools

    POSTED 11/14/2022

    KENNESAW, Ga.  – Nov. 14, 2022 – The Yamaha Marine Technical School Partnership program (TSP) added ten new schools to its growing list of participants during the last 12 months, bringing the total number to 117 nationwide. Developed in 2015, Yamaha’s TSP program aims to develop a stronger marine technician workforce through a certified curriculum, Yamaha systems access and product donations used in the classroom for hands-on training.
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  • Company News

    Yamaha Rightwaters™ Conservation Efforts Gain Recognition for Innovation

    POSTED 10/25/2022

    KENNESAW, Ga. – Oct. 25, 2022 — Soundings Trade Only recognized Yamaha as one of the Top 10 Most Innovative companies in the marine industry for the Yamaha Rightwaters sustainability program. Editor-in-Chief Gary Reich made the announcement during a special online awards ceremony on Oct. 21.

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  • Company News

    Yamaha Rightwaters™ Helps Center for Coastal Studies Repower Marine Mammal Rescue Boat

    POSTED 10/18/2022

    Kennesaw, Ga., October 18, 2022 – Yamaha Rightwaters™ continues its support of the Center for Coastal Studies in Provincetown, Mass., by helping the marine rescue organization repower a boat with new 300-horsepower outboards. The F300s will power the twin-engine Ibis, a whale disentanglement vessel used to assist with several research and rescue programs in the Cape Cod Bay area.
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  • Company News

    Yamaha Marine Business Unit’s Kerry Schroder and Ron Lubic named Technical and Co-Technical Chair for SkillsUSA® Marine Service Technology Competition

    POSTED 10/10/2022

    Kennesaw, Ga. – Oct. 10, 2022— Yamaha U.S. Marine Business Unit announced today, Kerry Schroder, Senior District Service Manager and Ron Lubic, District Service Manager will serve as the Florida Technical and Co-Technical contest chairs for the SkillsUSA® Marine Service Technology competition. Schroder and Lubic each have over 25 years of experience in the marine industry and work with technical schools throughout the state of Florida by connecting students interested in marine service careers with Yamaha dealers, organizing job shadow days for students at Yamaha dealers, mentoring students in the classroom, supporting instructors by presenting them with the latest content and organizing local SkillsUSA® competitions.
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  • Company News

    Yamaha/Skeeter Pro Angler and Safety Ambassador Hunter Bland Appointed to Florida Boating Advisory Council

    POSTED 9/21/2022

    KENNESAW, Ga. – Sept. 21, 2022 – Florida Governor Ron DeSantis, on Sept. 16, announced the appointment of Yamaha/Skeeter Pro Angler and National Boating Safety Ambassador Hunter Bland to the Boating Advisory Council. During his three-year term, Bland will help the council make recommendations to the Fish and Wildlife Conservation Commission and the Department of Economic Opportunity regarding issues affecting the boating community, including boating and diving safety education; boating-related facilities, including marinas and boat testing facilities; boat usage; boat access and working waterfronts.

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  • Fishing News

    Yamaha/Skeeter Pro Angler Brandon Palaniuk Claims Second Bassmaster® Angler of the Year Title

    POSTED 8/29/2022

    LA CROSSE, Wis. – August 29, 2022 – Brandon Palaniuk is the 2022 Bassmaster® Angler of the Year. The Yamaha/Skeeter Boats Pro clinched the title on the Mississippi River with 39 pounds, 11 ounces, and a 25th place finish on the third day of the final Elite tournament of the season. He also became the 12th angler to win multiple AOY trophies, earning his first title in 2017.

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  • Company News

    Yamaha U.S. Marine Business Unit Creates New Project Management Office

    POSTED 8/24/2022

    KENNESAW, Ga., August 24, 2022 --- Yamaha today announced the creation of a new Project Management Office under the business planning division which supports the Marine Business Unit by delivering tailored solutions that execute employee-driven projects through innovation and collaboration. Megan Bennett will lead the new team as Department Manager.
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  • Company News

    2022 Kenai Classic Roundtable Tackles Aquatic Invasive Species

    POSTED 8/19/2022

    Soldotna, Alaska – August 19, 2022 – The 9th Annual Kenai Classic Roundtable included a robust discussion on the damage caused by aquatic invasive species. The Aquatic Invasive Species (AIS) Blue Ribbon Commission shared concerns and sought input on solutions from an audience of key officials including U.S. Senators Lisa Murkowski (R-Alaska) and Dan Sullivan (R-Alaska), Governor Mike Dunleavy and Dr. Richard Spinrad, NOAA® Administrator.
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  • Company News

    Inspired by Late Congressman Young, Yamaha Expands Technical Training in Alaska

    POSTED 8/18/2022

    Soldotna, Alaska – August 18, 2022 – Yamaha U.S. Marine Business Unit and the Alaska Maritime Education Consortium (AMEC) signed a Yamaha Marine Training Program Agreement under Yamaha’s Technical School Partnership Program. This Agreement will establish a comprehensive Yamaha marine technical training program throughout the state, specifically in remote regions.
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  • Company News

    Tennessee River Cleanup Efforts to Increase with Expansion of Nonprofit Fleet Thanks to Donations from TVA and Yamaha Rightwaters™

    POSTED 8/5/2022

    Keep the Tennessee River Beautiful (KTNRB) can now boast a fleet of two 26-foot river cleanup boats after celebrating the maiden voyage of the organization’s second boat earlier this week with a cleanup held on Fort Loudoun Lake of the Tennessee River. The nonprofit’s board members and their families participated in the cleanup, removing 1,453 lbs. of trash during the boat’s first venture on the water.
     
    The purchase of the custom aluminum jon boat, named The Holston after one of the two rivers that converge to form the Tennessee River, was made possible largely through funding and donations from the Tennessee Valley Authority (TVA), Yamaha Rightwaters™, a Knoxville, Tenn.-based Home Depot (Schaad Road) store, and Premier Watersports of Knoxville.
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  • Company News

    OCEARCH® Announces New Relationship with Yamaha Rightwaters™, Yamaha Becomes Official Outboard

    POSTED 8/3/2022

    KENNESAW, Ga. – August 3, 2022 –Yamaha becomes the new official outboard of OCEARCH® as the renowned research organization forms a new relationship with Yamaha Rightwaters™. Through the three-year agreement, OCEARCH will power its chase boats with Yamaha outboards. The first boat will have twin 300-horsepower Yamaha V6 Offshore outboards, while two additional boats will have Yamaha F150 and F60 power.
     
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  • Company News

    Yamaha Pro Anglers Lend Perspective to Aquatic Invasive Species Discussion During Blue Ribbon Commission Session at ICAST 2022

    POSTED 7/26/2022

    Orlando, Fla. – July 26, 2022 – The Aquatic Invasive Species (AIS) Blue Ribbon Commission held its first listening session on Thursday, July 21. Yamaha Pro Anglers and Commissioners Mark Menendez and Ish Monroe discussed the negative effects of aquatic invasive species on state fisheries management, boating and fishing access and revealed the complexities of the invasive species issue.
     
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  • Company News

    Yamaha U.S. Marine Business Unit Creates New Marine Procurement Division

    POSTED 7/18/2022

    KENNESAW, Ga., July 18, 2022 — Yamaha today announced the expansion of the Marine Procure Department into a new Marine Procurement Division, organizing the growing team into four departments along functional lines. This will allow the teams to develop specialists, who can perform more profound analysis, and strengthen internal and external communications. James Mills assumes the role of Division Manager, leading all Yamaha Marine Procurement departments including Strategy and Planning, the Concurrent Engineering Department, the Quality Engineering Department and the Control Department.
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  • Company News

    Yamaha Marine Lends Support to 2022 SkillsUSA® National Competition, Fosters Marine Technician Career Development

    POSTED 7/7/2022

    Atlanta, Ga.— July 7, 2022 - Yamaha Marine supported the 2022 National SkillsUSA® Competition in Atlanta, Ga., June 20-24, through the organization and facilitation of the Marine Service Technology competition segment. In addition to the marine technology events, the national competition, which took place at the Georgia World Congress Center, also featured welding, construction trades, manufacturing, transportation, health care, hospitality, human services and more.

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  • Company News

    Yamaha U.S. Marine Business Unit Announces Todd Hoobler as Department Manager, Marine ISD

    POSTED 7/6/2022

    KENNESAW, Ga. – July 6, 2022 – Yamaha U.S. Marine Business Unit announced today the appointment of Todd Hoobler to Department Manager, Marine Information Strategies Division (ISD). In his new role, Hoobler is responsible for assessing and representing the needs of the Marine Business Unit’s business systems and communicating those requirements to Yamaha’s national ISD department. He also leads the customer/client team responsible for supporting Marine operational systems and processes, providing data reporting and analytics, and facilitating Marine investment projects and initiatives.  
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  • Company News

    Yamaha Becomes Official Outboard of Bonefish & Tarpon Trust®

    POSTED 6/27/2022

    KENNESAW GA – June 27 2022 – Yamaha Rightwaters™ announced it's the official outboard of Bonefish & Tarpon Trust® (BTT). With this sponsorship, Yamaha is committed to BTT’s mission to conserve bonefish, tarpon and permit—the species, their habitats and the larger fisheries they comprise.
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  • Company News

    Yamaha Marine Precision Propellers, Sharrow Marine Announce Manufacturing and Distribution Supply Agreement

    POSTED 6/21/2022

    Greenfield, Ind. – June 21, 2022 - Yamaha’s U.S. Marine Business Unit announced today a new manufacturing and limited supply agreement between Yamaha Marine Precision Propellers (YPPI) and Sharrow Marine. The terms of the agreement allow YPPI to cast Sharrow Marine’s award-winning propellers in YPPI’s state-of-the-art facility and foundry in Greenfield, Ind. Yamaha will also offer Sharrow Propellers through its boat builder and dealer distribution channels.
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  • Company News

    Valhalla Boatworks Joins Yamaha Rightwaters™ Plastics Recycling Program

    POSTED 6/16/2022

    Kennesaw, Ga.— June 16, 2022- Valhalla Boatworks is the most recent addition to the list of boat manufacturers currently recycling plastic protective covers through the Yamaha Rightwaters plastics recycling program. To date, the program, which launched in August 2021, is responsible for returning 17,911 pounds of Polyethylene and Polypropylene sheet plastics back into base materials, reducing the amount of plastics in U.S. waterways. Continue Reading
  • Company News

    Joe Maniscalco is the New General Manager of Marine Service for Yamaha U.S. Marine Business Unit

    POSTED 6/14/2022

    KENNESAW, Ga. – June 14, 2022 – Yamaha U.S. Marine Business Unit announced today the appointment of Joe Maniscalco to General Manager, Marine Service. In his new position, Maniscalco will oversee marine service training and support for Yamaha outboards and systems as well as Yamaha WaterCraft products.
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  • Company News

    Yamaha Rightwaters™ Reports Annual Initiative Progress

    POSTED 6/8/2022

    Washington D.C. – June 8, 2022 – Yamaha Rightwaters™ recapped sustainability and conservation initiative progress from the past 12 months during 2022 Capitol Hill Oceans Week. From June 2021 through June 2022, Yamaha Rightwaters sponsored new carbon sequestration and plastics recycling programs in addition to projects that continue to support marine habitat restoration, managing the spread of invasive species and meaningful scientific research.
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  • Company News

    Yamaha Rightwaters™, Coastal Conservation Association®, Harte Research Institute Launch New Initiative to Determine Carbon Sequestration Value of Restored Oyster Beds

    POSTED 6/6/2022

    Rockport, Texas – June 6, 2022 –Yamaha Rightwaters recently joined forces with Texas A&M University-Corpus Christi’s® Harte Research Institute and the Coastal Conservation Association (CCA®) to initiate a new conservation project designed to evaluate the role of oyster reefs in capturing and storing carbon in St. Charles Bay in the Gulf of Mexico. The ultimate goal is to potentially scale the program to a larger scope. Continue Reading
  • Company News

    Yamaha U.S. Marine Business Unit Announces 2021/2022 Certified Master Technicians

    POSTED 5/26/2022

    KENNESAW, Ga. – May 26, 2022 – Yamaha U.S. Marine Business Unit announced today the marine technicians who successfully earned Yamaha Master Technician Certification during late 2021 and early 2022. In order to earn the certification, experienced marine technicians must complete six week-long courses covering outboard engine operating systems, proper installation, service and maintenance procedures, and troubleshooting skills. Out of hundreds of applicants, approximately 30 technicians pass Yamaha’s certification exam on an annual basis.
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  • Company News

    Yamaha Executives Promote Hybrid Solution of Electrification and Biofuels, Ask for Improved E15 Labeling During 2022 American Boating Congress

    POSTED 5/23/2022

    WASHINGTON D.C. – May 23, 2022 – Yamaha U.S. Marine Business Unit executives joined 225 representatives from the boating and fishing industries in Washington D.C. for the 2022 American Boating Congress (ABC), May 11-13. During the three-day event, Yamaha leaders conducted 70 meetings on Capitol Hill educating legislators about the challenges of electrification in boating, the need to support research and approval of biofuels, and requesting improved labeling for E15 fuel through the Consumer Protection and Fuel Transparency Act (H.R. 7731). They also advocated for the passage of the PREPARE Act (H.R. 3207/S.1621), which would allow small businesses the ability to prepare for natural disasters by investing in disaster-resilient infrastructure. Continue Reading
  • Company News

    Yamaha Marine Precision Propellers Becomes INSHARP Certified

    POSTED 5/10/2022

    Indianapolis, Ind. – May 10, 2022 - Yamaha’s U.S. Marine Business Unit announced today Yamaha Marine Precision Propellers (YPPI) of Indianapolis is a certified participant in the Indiana Safety and Health Achievement Recognition Program (INSHARP).
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  • Company News

    Yamaha U.S. Marine Business Unit President Ben Speciale Receives Conservation Achievement Award

    POSTED 5/5/2022

    WASHINGTON D.C. – May 5, 2022 – The Theodore Roosevelt Conservation Partnership® (TRCP®) honored Yamaha U.S. Marine Business Unit President Ben Speciale with the 2022 Conservation Achievement Award during the 14th Annual Capital Conservation Awards dinner on May 4, 2022. Recognized alongside Senator Steve Daines (R-MT) and Congresswoman Betty McCollum (D-MN), 2022 recipients of the James D. Range Conservation Award, Speciale received his award for his leadership in conservation and environmental stewardship.
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  • Product News

    Yamaha Introduces Combination Line of Analog Gauges

    POSTED 5/5/2022

    KENNESAW, Ga. – May 5, 2022 – Yamaha Marine announced today a new line of distinctive Combination analog gauges that deliver vital boat information while taking up less console space. Borrowing from the Classic and Sport analog gauge designs Yamaha introduced in 2021, these gauges offer the same choice of four distinctly different bezel and face combinations, bringing together two functions in each gauge.

     

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  • Company News

    Ron Campbell is the New Outboard Sales Division Manager for Yamaha U.S. Marine Business Unit

    POSTED 4/27/2022

    KENNESAW, Ga. – April 27, 2022 – Yamaha U.S. Marine Business Unit announced today the appointment of Ron Campbell to the position of Division Manager, Outboard Sales. In his new role, Campbell will oversee all Yamaha U.S. dealer outboard sales initiatives and programs. He succeeds long-time Yamaha team member John Rigsby who retired in March of 2022.
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  • Company News

    Andrea Tetto is New Business Planning Division Manager for Yamaha U.S. Marine Business Unit

    POSTED 4/20/2022

    KENNESAW, Ga. – April 19, 2022 – Yamaha U.S. Marine Business Unit announced today the appointment of Andrea Tetto to the position of Division Manager, Business Planning. In her new role, Tetto is responsible for all facets of Business Planning, including business and market intelligence, strategy management, research, and the project management office.

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  • Fishing News

    Yamaha/Xpress Boats® Pro Angler Jason Christie Wins Elite on Lake Chickamauga

    POSTED 4/11/2022

    DAYTON, Tenn. – April 11, 2022 – Yamaha/Xpress Boats® pro angler Jason Christie secured his second major win for 2022 during the Bassmaster® Elite tournament on Lake Chickamauga with a four-day total weight of 73 pounds, 7 ounces. The 48-year-old pro from Park Hill, Okla., also took home 2022 Bassmaster Classic® Championship title on Lake Hartwell in March. His victory marks the fourth major bass fishing win for the Yamaha Pro Team in 2022.

     

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  • Company News

    Maitais Rogers of Apopka Marine Completes Yamaha Marine Apprentice Program (YMAP)

    POSTED 4/7/2022

    INVERNESS, Fla.- April 7, 2022 — Maitais Rodgers, marine technician at Apopka Marine, recently completed the Yamaha Marine Apprentice Program (YMAP) offered through Yamaha Marine University™ (YMU). YMAP helps marine dealers combat the current shortage of marine technicians by fostering qualified new technician careers. The program includes 4,000 hours of comprehensive, hands-on Yamaha outboard technician training supported by an online platform.
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  • Company News

    Susan Camp Becomes Marketing Division Manager, Yamaha U.S. Marine Business Unit

    POSTED 4/5/2022

    KENNESAW, Ga. – April 5, 2022 – Yamaha U.S. Marine Business Unit announced today the appointment of Susan Camp to the position of Division Manager, Marketing. In her new role, Camp will oversee Yamaha Marine advertising, events, tournaments and sponsorships, Yamaha pro staff and Yamaha Marine dealer education. She succeeds Dale Barnes, who retired in March of 2022. Continue Reading
  • Company News

    Yamaha Creates New Marine External Affairs Division

    POSTED 3/31/2022

    KENNESAW, Ga., March 31, 2022 —  Yamaha today announced the creation of a new Marine External Affairs Division designed to strengthen government affairs activities, increase sustainability efforts and enhance external communications. Martin Peters assumes the role of Division Manager, leading all Yamaha Marine External Affairs initiatives including government relations, corporate social responsibility/sustainability and Yamaha Marine communications and video teams.
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  • Company News

    Yamaha Marine Pays Tribute to Congressman Don Young

    POSTED 3/29/2022

    KENNESAW, Ga.- March 29, 2022 — As he lies in state today, Yamaha Marine honors the late Congressman Don Young (R-Alaska), the longest serving member of Congress and dean of the House, for his unwavering commitment to conservation, the example he provided as a true servant of his constituents and the way he energized those he met.    Continue Reading
  • Fishing News

    Yamaha Pro Angler Bobby Lane is the 2022 REDCREST Champion

    POSTED 3/28/2022

    GROVE, Okla. – March 28, 2022 –  Yamaha Pro Team angler Bobby Lane made a third-period surge during the Championship Round of REDCREST 2022 Presented by Costa, bagging a 2-pounder at the last minute to take the lead and win the championship. His performance on Grand Lake O’ the Cherokees on the final day also earned him the REDCREST trophy and $300,000 grand prize. His wife, four children and brother, Chris Lane, joined him in the on-stage celebration.

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  • Fishing News

    Yamaha/Skeeter Team Pro Angler Drew Cook Captures Bassmaster® Elite Win on Santee Cooper Lakes

    POSTED 3/22/2022

    CLARENDON COUNTY, S.C. – March 22, 2022 –  Yamaha/Skeeter Boats Pro Team member Drew Cook weighed in 24 pounds, 9 ounces on the final day of the Bassmaster® Elite tournament on the Santee Cooper Lakes, taking home the coveted blue trophy and $100,000 grand prize.

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  • Company News

    Yamaha Marine Executive Dale Barnes Becomes Legacy Life Member of CCA-California

    POSTED 3/16/2022

    Kennesaw, Ga. – March 16, 2022 – Dale Barnes, Marketing Division Manager for Yamaha Marine Engine Systems, became a Legacy Life Member of CCA-California upon the occasion of his retirement on March 11, 2022. Further honoring his career-long dedication to marine conservation and sustainability, Yamaha Marine committed to 2022 CCA-California matching funds sponsorship, which will help raise additional resources toward conservation projects in the state of California.
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  • Company News

    Wounded Nature-Working Veterans Gets Boost from Yamaha Rightwaters

    POSTED 3/9/2022

    Kennesaw, Ga. – March 9, 2022 - Wounded Nature–Working Veterans, a non-profit group dedicated to the removal of debris from hard-to-reach coastal areas, has a new V MAX SHO® 115 outboard on the back of the organization’s 18-foot SeaArk aluminum work boat thanks to support from Yamaha Rightwaters. Technicians from Yamaha Marine University™ also rigging service resources and equipped the boat with Siren Marine technology.
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  • Fishing News

    Yamaha/Xpress Boats® Pro Angler Jason Christie Wins 2022 Bassmaster Classic® on Lake Hartwell

    POSTED 3/7/2022

    Greenville, S.C. – March 7, 2022 – Yamaha/Xpress Boats® pro angler Jason Christie is the 2022 Bassmaster Classic® Champion. The 48-year-old pro from Park Hill, Okla., who narrowly missed the Classic title twice in the past, started Sunday’s final round in first place and caught five bass weighing 17 pounds, 9 ounces to win the 52nd Classic. His three-day total was 54 pounds even, only 5 ounces better than the angler who finished in second place. The event drew a record 154,932 fans.

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  • Company News

    Yamaha Creates Marine Connected Division, Expands Facilities in Georgia and Alabama

    POSTED 2/17/2022

    Miami, Fla., Feb. 17, 2022 —  Yamaha today announced the creation of a Marine Connected Division to incorporate its connected business model into Yamaha Marine’s business units. The company also revealed plans for a new Marine Innovation Center in Kennesaw, Georgia, and a substantial expansion of its testing facility in Bridgeport, Alabama.
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  • Product News

    Yamaha Releases Helm Master® EX Updates, Introduces XTO EC® Propellers

    POSTED 2/9/2022

    Kennesaw, Ga. – Feb. 9, 2022 – Yamaha Marine today announced updated and new Helm Master® EX boat control system features in addition to a new XTO EC® (“Extra Cup”) propeller that delivers better grip in specific boat applications.
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  • Fishing News

    New Anglers Expand 2022 Yamaha Marine Pro Team

    POSTED 2/7/2022

    Kennesaw, Ga., Feb. 7, 2022 – Yamaha Marine adds seven new anglers to freshwater and saltwater Pro Fishing Teams for 2022. They will compete in various professional tournament trails across the country, representing Yamaha’s premium brand and upholding the company’s dedication to the sport of competitive fishing.
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  • Product News

    Yamaha’s F25 Line Adds 15-Inch Power Trim and Tilt Model, Improved Tiller Handles

    POSTED 1/18/2022

    Kennesaw, Ga. – Jan. 18, 2022 – Yamaha Marine’s powerful, light-weight F25 outboard line expands again in 2022 with two short shaft (15-inch) power trim and tilt (PTT) models, and two additional models with a new factory-installed tiller handle. Continue Reading
  • Company News

    Yamaha/Siren Marine Update: Yamaha Announces Siren Marine Acquisition

    POSTED 1/13/2022

    Kennesaw, Ga., Jan. 13, 2022 — Yamaha Motor Corporation, U.S.A. today finalized the acquisition of Siren Marine®, manufacturer of marine-based IoT (Internet of Things) solutions by its subsidiary Yamaha Marine Systems Company, Inc. (YMSC). Yamaha plans additional announcements about connected boat technology and future product development during the 2022 Miami International Boat Show.
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  • Company News

    Yamaha Rightwaters™ Program Recycles 10,000 Pounds of Plastic, Validates Pilot

    POSTED 1/5/2022

    Kennesaw, Ga. – Jan. 5, 2022 - The Yamaha Rightwaters plastics recycling program returned more than 10,000 pounds of Polyethylene and Polypropylene sheet plastics back to base materials during 2021, proving a pilot concept the sustainability initiative hopes to expand in 2022.  Yamaha Rightwaters announced the program in August and continues to work with Nexus® of Atlanta, Georgia and Tommy Nobis Enterprises® of Marietta, Georgia, to develop a larger national program intended to reduce plastic waste in America’s waterways.
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  • Company News

    Yamaha to Purchase Siren Marine

    POSTED 12/15/2021

    Kennesaw, Ga., Dec. 15, 2021 — Yamaha Motor Corporation, U.S.A. today announced its intention to purchase Siren Marine®, manufacturer of marine-based IoT (Internet of Things) solutions by its subsidiary Yamaha Marine Systems Company, Inc. (YMSC). Yamaha expects to complete the purchase before the end of the year.
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  • Fishing News

    Yamaha Marine’s Power Pay® Program Expands, Offers Payouts for 506 Tournaments in 2022

    POSTED 12/9/2021

    Yamaha Marine will expand its Power Pay contingency program in 2022 to include 506 tournaments, including 14 new trails. Power Pay, which recently surpassed 1,000 members, rewards anglers with cash payouts for running eligible Yamaha outboards in sanctioned tournaments.

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  • Company News

    Yamaha Rightwaters™ Becomes An International Conservation Effort

    POSTED 12/7/2021

    KENNESAW, Ga. – Dec. 7, 2021 - The Yamaha Rightwaters sustainability initiative expands overseas as Yamaha Motor Australia announces plans to build on the company’s commitment to marine conservation by forming a strategic alliance with clean technology start-up Seabin™, its first Yamaha Rightwaters initiative.

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  • Company News

    Yamaha Rightwaters™ Supports Effort to Restore Oysters in New York Harbor

    POSTED 11/22/2021

    Yamaha Rightwaters will support the Billion Oyster Project, a community science project that has repopulated 75 million juvenile oysters in New York Harbor, in their mission to restore one billion by 2035. Continue Reading
  • Fishing News

    Yamaha Pros Zaldain, Rickard Capture Bassmaster Redfish Cup Championship

    POSTED 11/15/2021

    Port Aransas, Texas -  Nov. 15, 2021 – Yamaha Pros Chris Zaldain of Fort Worth, Texas, and IFA Redfish Tour angler Ryan Rickard of Brandon, Fla., brought 43 pounds, 4 ounces of redfish to the scales to win the 2021 Yamaha Bassmaster Redfish Cup Championship presented by Skeeter. 2021 marked the Redfish Cup tournament comeback after a 12-year hiatus, featuring ten teams of fresh and saltwater pro anglers. A seven-time Bassmaster Classic qualifier, Zaldain won the 2015 Toyota Bassmaster Angler of the Year Championship tournament. Rickard, a seasoned redfish tournament pro, notched his first career victory. Continue Reading
  • Company News

    Bennington, Yamaha Donate Outboards to Nation’s Top High School Marine Training Program

    POSTED 10/27/2021

    Kennesaw, Ga. - Oct. 27, 2021 – Bennington Marine this month donated a T50 outboard and an F200 outboard to Impact Institute, a Yamaha Marine Technical School Partner (TSP) in Kendallville, Indiana. Yamaha matched the donation with a 4.2-liter F300 V6 outboard. Students will use the motors and a certified Yamaha curriculum to gain a comprehensive understanding of the brand’s outboard power systems and add value to Yamaha marine dealers around the country.  
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  • Product News

    Yamaha Introduces 27-Inch Pitch XTO OS Propeller

    POSTED 9/29/2021

    Kennesaw, Ga. – Sept. 29, 2021 – Yamaha Marine introduced a new 27-inch pitch XTO OS propeller during the 2021 International Boatbuilders Exhibition and Conference (IBEX®) in Tampa, Florida. The new propeller helps fine tune performance for lighter weight XTO Offshoreâ applications.
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  • Company News

    Yamaha’s HARMO® Electric Outboard System Makes U.S. Debut at IBEX

    POSTED 9/28/2021

    KENNESAW, Ga., Sep. 28, 2021 –  Yamaha Marine introduced its HARMO electric outboard system to the U.S. market today during the 2021 International Boatbuilders Exhibition and Conference (IBEX®) in Tampa, Florida.
     
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  • Company News

    Yamaha is First Marine Outboard Manufacturer to Place Maintenance Certifications on Florida’s CAPE Funding List

    POSTED 9/22/2021

    KENNESAW, Ga. – Sept. 22, 2021 - The Florida Board of Education announced the post-secondary school Career and Professional Education (CAPE) funding list for the 2021/2022 academic year this August. That list now includes Yamaha Marine University’s Maintenance Certifications, a first among marine outboard manufacturers and a strong incentive for technical schools to offer Yamaha outboard training courses to students. Continue Reading
  • Company News

    Yamaha Rightwaters™, FAMU-FSU College of Engineering Partner to Bring Trash Interceptor Concepts to Life

    POSTED 9/16/2021

    Kennesaw, Ga. - Sept. 16, 2021 – Yamaha Rightwaters™ joined forces with the Florida Agricultural and Mechanical University – Florida State University® College of Engineering (FAMU®-FSU® College of Engineering) to study and prove a land-based trash interceptor concept. The device will assist in cleaning debris out of waterways before trash can reach the ocean.

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  • Company News

    Yamaha Rightwaters™ Launches Plastic Recycling Pilot Program

    POSTED 8/19/2021

    Soldotna, Alaska – August 19, 2021 -  Working in conjunction with Nexus Fuels® of Atlanta, Ga., and Tommy Nobis Enterprises, of Marietta, Ga., Yamaha Rightwaters aims to return 10,000 pounds of Polyethylene and Polypropylene sheet plastics back into their base materials before the end of the calendar year. It will serve as a proof of concept for an envisioned national program intended to reduce plastic waste in the nation’s waterways.
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  • Fishing News

    Lamar State Anglers Pocket $5,000 of Yamaha Power Pay

    POSTED 8/17/2021

    KENNESAW, Ga. - August 18, 2021 – Yamaha Power Pay put $5K in the hands of two college bass anglers from Lamar State College at the 2021 Carhartt® Bassmaster® College Series Championship presented by Bass Pro Shops®. Jack Tindell and Brett Fregia didn’t even have to place first to reap the reward. Their 12th place finish earned them the Power Pay bonus on top of their Bassmaster College Series payout.
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  • Company News

    New Yamaha Marine Precision Propeller Facility in Greenfield, Ind. Reaches Full Production Capacity

    POSTED 8/11/2021

    Greenfield, Ind. – August 11, 2021 – The new Yamaha Marine Precision Propeller (YPPI) facility in Greenfield, Ind. reached full production capacity this July. The advanced casting facility and foundry uses state-of-the-art robotics to significantly reduce lead times and increase production by more than 67 percent, allowing YPPI to deliver more than 100,000 propellers to customers annually.
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  • Fishing News

    YAMAHA PRO TAKU ITO WINS BASSMASTER® ELITE ON ST. LAWRENCE RIVER

    POSTED 7/19/2021

    WADDINGTON, New York - July 19, 2021 – Yamaha/Skeeter Pro Taku Ito of Chiba, Japan weighed in 26 pounds on the final day of the Bassmaster® Elite tournament on the St. Lawrence River to capture his first Elite series championship with a four-day total of 90 pounds even. Continue Reading
  • Company News

    YAMAHA MARINE UNVEILS MYYAMAHAOUTBOARDS

    POSTED 7/13/2021

    Kennesaw, Ga. – July 14, 2021 – This summer, Yamaha Marine introduces MyYamahaOutboards, a new mobile app and web portal that revolutionizes the ownership experience and helps enhance customer satisfaction of Yamaha outboards. MyYamahaOutboards puts essential product and dealer information at owners’ fingertips, including a complete maintenance history for each outboard they own. Continue Reading
  • Company News

    YAMAHA OUTBOARD MAINTENANCE CERTIFICATION AVAILABLE TO MARINE TECHNICIANS THROUGH EXAM FACILITIES NATIONWIDE

    POSTED 6/18/2021

    Kennesaw, Ga. -  June 18, 2021 – Aspiring marine technicians can now become Yamaha-certified by completing and passing Yamaha Marine University™ Maintenance Certification Program (MCP) exams at designated locations nationwide. MCP offers technicians four distinct certifications covering Yamaha outboard products. Those include portable, midrange, inline (four-cylinder), and v-engine platforms. Continue Reading
  • Company News

    YAMAHA RIGHTWATERS™ SUPPORTS DUCKS UNLIMITED® GULF COAST INITIATIVE

    POSTED 6/14/2021

    Kennesaw, Ga. – June 14, 2021 – Yamaha Rightwaters is a new sponsor of the Ducks Unlimited Gulf Coast Initiative, a multi-year conservation initiative dedicated to rebuilding wetlands lost to erosion, subsidence and sea level rise in Louisiana and Texas. Through the Meraux Foundation Terracing Project in Louisiana and the Sargent Marsh Shoreline Protection Project in coastal Texas, Ducks Unlimited, Yamaha Rightwaters, and other supporters will restore designated seagrass and wetland habitats and contribute to climate mitigation through a combination of protecting buried carbon and sequestering atmospheric carbon at rates up to 530 metric tons of carbon dioxide per year across the two projects. Continue Reading
  • Company News

    YAMAHA PRO ISH MONROE JOINS FORCES WITH KEEP THE TENNESSEE RIVER BEAUTIFUL, YOUTH VOLUNTEERS AND YAMAHA RIGHTWATERS™ TO CLEAN UP NICKAJACK LAKE

    POSTED 6/2/2021

    Nickajack Lake, Tenn. – June 2, 2021 –  Yamaha Pro Angler Ish Monroe teamed up with Keep the Tennessee River Beautiful (KTNRB) and a group of young volunteers on June 1 to clean up Nickajack Lake. Led by KTNRB Executive Director Kathleen Gibi, the group pulled 2,119 pounds of trash from the shoreline near the Shellmound Campground boat ramp in Jasper, Tennessee. Continue Reading
  • Fishing News

    YAMAHA ANGLERS READY TO TAKE ON 2021 BASSMASTER CLASSIC®

    POSTED 5/26/2021

    The 2021 Bassmaster Classic will take place June 11-13 on Lake Ray Roberts in Fort Worth, Texas. This year, 14 of the pro anglers competing in the Classic will have Yamaha V MAX SHO® power on the back of their boats. The anglers bring a wide range of expertise and experience to the table as they compete on the biggest bass fishing stage in the world. Here’s a quick snapshot of the 2021 Yamaha Bassmaster Classic qualifiers. Continue Reading
  • Company News

    YAMAHA RIGHTWATERS™ SUPPORTS CONSERVATION PROCLAMATION, RAISES AWARENESS FOR INVASIVE SPECIES

    POSTED 5/19/2021

    Kennesaw, Ga. – May 19, 2021 – Yamaha Rightwaters and other leading conservation groups kicked off National Invasive Species Awareness week by signing a National Conservation Proclamation highlighting the importance of invasive species awareness and recognizing May 15 as National Clean Drain Dry® Day. Continue Reading
  • Fishing News

    WES LOGAN WINS BASSMASTER® ELITE ON NEELY HENRY

    POSTED 5/11/2021

    Gadsden, Ala. -  May 11, 2021 –  Wes Logan, powered by Yamaha Outboards and Skeeter Boats, weighed in 14 pounds, 1 ounce on the final day of the Bassmaster® Elite tournament on Alabama’s Neely Henry Lake to capture the Elite series win with a four-day total of 57 pounds, 9 ounces. The 26-year-old from Springville, Ala., a 30-mile drive from the Gadsden City Boat Docks, earned $100,000 for the win, his first in 26 B.A.S.S. events. Continue Reading
  • Fishing News

    WALTERS AND CAPPO COLLECT YAMAHA POWER PAY

    POSTED 4/28/2021

    Quitman, Texas - Patrick Walters and Quentin Cappo both fished a strong tournament during the record-setting Bassmaster® Elite Series on legendary Lake Fork. While their performances fell short of hometown favorite Lee Livesay’s mind-boggling 42-pound limit on Championship Sunday, they both went home with Yamaha Power Pay bonus money. Continue Reading
  • Company News

    YAMAHA RIGHTWATERS SUPPORTS CCA CLEANUP EVENT ON EARTH DAY

    POSTED 4/23/2021

    Washington D.C. – April 23, 2021 – Yamaha Rightwaters joined forces with the Coastal Conservation Association® (CCA®) in Maryland and Northern Virginia to celebrate Earth Day by cleaning up Fletcher’s Cove on the Potomac River. Volunteers met at Fletcher’s Boat House on a chilly morning to spend some time preserving and enjoying one of the more popular fishing spots on the Nation’s River. With help from the Friends of Fletcher Cove and the National Capital Chapter of Trout Unlimited, the group removed debris from the river and raised awareness for a renovation project in the Cove. Continue Reading
  • Company News

    YAMAHA SUPPORTS SOUTH CAROLINA BOATING AND FISHING ALLIANCE

    POSTED 4/13/2021

    Kennesaw, Ga. – April 13, 2021 – Yamaha joined forces with more than 30 South Carolina-based boating and fishing tackle manufacturers and marine dealerships to help form the new South Carolina Boating and Fishing Alliance (SCBFA). The SCBFA is dedicated to the protection and growth of the state’s burgeoning boating and fishing industry, and Yamaha is a charter member. Continue Reading
  • Fishing News

    YAMAHA PRO JASON CHRISTIE WINS BASSMASTER® ELITE ON SABINE RIVER

    POSTED 4/12/2021

    ORANGE, Texas -  April 12, 2021 – Yamaha Pro Jason Christie weighed in 8 pounds, 4 ounces on the final day of the Bassmaster® Elite tournament on the Sabine River to capture his sixth Elite series win with a four-day total of 43 pounds, 15 ounces. The victory marks the Park Hill, Okla. angler’s first win as a Yamaha/Xpress Boats Pro. Continue Reading
  • Boating Tips

    YAMAHA BOATING ACADEMY VIDEO SERIES GIVES NEW BOATERS BASIC TIPS, PROMOTES SAFETY

    POSTED 3/31/2021

    KENNESAW, Ga. – March 31, 2021 — Yamaha Marine announced today a video series designed to give novice boaters basic tips while emphasizing the importance of safety on the water. Hosted by Yamaha Pro and social media influencer Tyler Anderson, Yamaha’s Boating Academy aims to help educate new boaters on a wide variety of useful topics including boating etiquette, driving 101 and proper boat ramp procedures. Continue Reading
  • Fishing News

    Yamaha Pro Bill Lowen Lands First Bassmaster® Elite Win on Pickwick Lake

    POSTED 3/24/2021

    FLORENCE, Ala. -  March 24, 2021 – Veteran Yamaha Pro Bill Lowen weighed in 20 pounds, 11 ounces on the final day of the Bassmaster® Elite tournament on Pickwick Lake to capture first place with a four-day total of 83 pounds, 5 ounces. The victory marks the first B.A.S.S.® win for the angler from Brookville, Ind. The Xpress Boats Pro’s  performance led him the first-place prize of $102,000.

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  • Company News

    Yamaha Introduces Upgraded V MAX SHO, Battery Management System and Analog Gauge Lines

    POSTED 3/23/2021

    KENNESAW, Ga., March 23, 2021 — Yamaha Marine’ s newly upgraded 4.2-liter V MAX SHO® outboard has a full 40 percent more charging capacity and contemporary styling as it enters a new era of reliable service. Joining the upgraded outboard in this month’s announcement are a suite of new analog gauges and a battery management system that promises to improve offshore boaters’ experiences on the water.
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  • Company News

    Yamaha Rightwaters™ Powers Redfish Study at University of Florida®

    POSTED 3/22/2021

    Kennesaw, Ga. – March 23, 2021 – Yamaha Rightwaters is teaming up with Skeeter Boats to provide a SX2250 center console boat with a 250-horsepower Yamaha V MAX SHO outboard to the University of Florida. Scientists in the University’s Whitney Laboratory for Marine Bioscience will use the boat and outboard to conduct a study on redfish activities and numbers to gather better data on the species in Northern Florida.  
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  • Company News

    Yamaha, Skeeter Boats, B.A.S.S. Team Up to Host Redfish Cup Championship Tournament

    POSTED 3/22/2021

    Kennesaw, Ga. – March 23, 2021 – Yamaha and Skeeter Boats announced a new Redfish Cup Championship tournament in conjunction B.A.S.S.® for 2021. The Yamaha Bassmaster® Redfish Cup Championship presented by Skeeter propels B.A.S.S. into the saltwater realm and expands the competitive fishing industry in a growth segment. It is one of several new elements in multi-year agreements struck recently among Skeeter, Yamaha and B.A.S.S.
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  • Company News

    Yamaha Strategic Alliance with Siren Marine Drives Forward Digital and Connected Technology

    POSTED 3/15/2021

    Yamaha Motor Corporation, U.S.A. today announced a strategic alliance with Siren Marine®, manufacturer of marine-based IoT (Internet of Things) solutions. It is Yamaha’s most recent step to reinforce CommandBlue™, a philosophy that represents a commitment to move engineering and development into the realm of the customer, ultimately delivering products that are easier to use and creating greater satisfaction and confidence on the water. Continue Reading
  • Company News

    Yamaha Recognized for Excellence in Customer Satisfaction

    POSTED 3/4/2021

    KENNESAW, Ga., March 4, 2021 — Yamaha’s U.S. Marine Business Unit accepted the 2021 National Marine Manufacturers Association (NMMA®) CSI Award for excellence in customer satisfaction in five categories including Outboard Engine, WaveRunner® personal watercraft and Jet Boat as well as for Yamaha’s boat companies Skeeter® and G3® Boats. Yamaha has received this recognition in the Outboard Engine category every year since the award’s inception in 2001, an achievement no other outboard manufacturer can claim.

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  • Fishing News

    Menendez: Power Pay Will Help Pay for the Wedding

    POSTED 2/23/2021

    KENNESAW, Ga. -  Feb. 23, 2021 - For 30 seasons, Mark Menendez has proven he’s got the sort of rare bass fishing talents reserved for a select group. His sustainability, professionalism and ability to overcome life’s adversity are admirable.
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  • Company News

    Yamaha, B.A.S.S. Sign New Multi-Year Sponsorship Agreement

    POSTED 2/10/2021

    Kennesaw, Ga. – February 10, 2021 – Yamaha and B.A.S.S. ® signed a new agreement that not only continues but also expands Yamaha’s sponsorship of Bassmaster® events through 2024. Yamaha’s support of B.A.S.S. underscores the company’s commitment to the growth of competitive and recreational fishing.
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  • Company News

    Yamaha Marine Fought for Coalition Conservation Victories in 2020

    POSTED 2/4/2021

    Kennesaw, Ga. – February 4, 2021 – Yamaha Marine, along with trade and conservation organizations, worked last year during the 116th Congress to ensure the conservation of U.S. waterways, promote responsible angler practices and increase access to federal land and waterways. The legislation signed into law in 2020 and early 2021 is the result of efforts from many entities promoting conservation and sustainability while achieving access for fishing and boating.  
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  • Fishing News

    New Members Bring Talent, Potential to 2021 Yamaha Marine Pro Team

    POSTED 2/2/2021

    Kennesaw, Ga., Feb. 2, 2021 – Yamaha Marine has grown its 2021 Pro Team with eight new anglers who will compete in professional tournament trails this season, represent Yamaha’s premium brand and uphold the company’s commitment to competitive fishing.
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  • Fishing News

    Yamaha Expands Power Pay Program

    POSTED 1/27/2021

    KENNESAW, Ga. – Jan. 27, 2021 — Yamaha Marine today announced the expansion of Power Pay, a contingency program that provides a cash bonus to Yamaha anglers who place in sanctioned salt and freshwater tournaments. For the 2021 season, Yamaha adds 68 new competitive fishing events, enhances the payout bonus amounts and broadens the eligibility requirements to eligible anglers who own a Yamaha outboard with a warranty start date within the 60 months prior to registering for Power Pay.
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  • Product News

    Yamaha Introduces New, Updated V6 Offshore Outboards for 2021

    POSTED 1/25/2021

    KENNESAW, Ga., Jan. 25, 2021 — Yamaha Marine kicks off 2021 with brand new product offerings including updated V6 Offshore outboards that combine new benefits with a reliable performance legacy. The new F250 and F300 V6 Offshore Digital Electronic Control (DEC) models boast built-in Digital Electric Steering (DES), Thrust Enhancing Reverse Exhaust (TERE) and other XTO Offshore®-inspired features.
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  • Fishing News

    Lucky Hat Leads High School Angler’s Family to $10,000

    POSTED 1/19/2021

    KENNESAW, Ga. – Jan. 19, 2021 - High school angler Hunter Keller understands his mom, Ashley, and dad, Dusty, need to live within the family’s financial means - but they’ve always done all they can to support Hunter’s love of competitive bass fishing.
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  • Company News

    Yamaha U.S. Marine Business Unit Makes New Management Appointments

    POSTED 1/11/2021

    Kennesaw, Ga. – Jan. 11, 2021 – The Yamaha U.S. Marine Business Unit begins 2021 with several new management team appointments. These changes continue to maximize synergies and strengths across the organization to better serve customers, dealers and boat builders.
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  • Company News

    Yamaha Marine Celebrates the Start of 2021 with “Power of Reliability” Sales Event

    POSTED 1/5/2021

    KENNESAW, Ga., Jan. 5, 2021 —Yamaha Marine kicks off 2021 with the “Power of Reliability” sales event. For a limited time, customers who purchase eligible, new Yamaha four-stroke outboards in the 2.5- to 300-horsepower range have the choice of either a dealer credit of up to $1,500 based on MSRP, or the opportunity to add two years of Yamaha Extended Service (Y.E.S.) to their three-year Yamaha Limited Warranty for a total of five years of coverage at no additional cost.
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  • Company News

    “Get Ready to Repower” Offers Customers Zero Down, Rates as Low as 3.99 Percent APR for up to 180 Months*

    POSTED 1/5/2021

    Kennesaw, Ga. – Jan. 5, 2021 – The “Get Ready to Repower” offer from Yamaha Marine gives customers great incentives to purchase new Yamaha four-stroke outboards between Jan. 5, 2021, and March 31, 2021.
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  • Fishing News

    Yamaha Marine Becomes Exclusive Outboard Sponsor of Expanded Jimmy Johnson Tournament Series

    POSTED 11/18/2020

    KENNESAW, Ga.  – Nov. 18, 2020 – Yamaha Marine announced today its official sponsorship of the expanded Jimmy Johnson saltwater tournament series. In addition to the Jimmy Johnson “Quest for the Ring™” Championship Fishing Week in South Florida, this year’s series will add two major events to the schedule for 2020/2021, extending the tournament series in Florida and north to Atlantic City, New Jersey.
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  • Company News

    Yamaha Marine, Marine Industries Association of Southwest Florida and Tampa Bay Work Together to Bring Maintenance Certification Program to Ft. Myers Technical College

    POSTED 11/17/2020

    FT. MYERS, Fla. – Nov. 17, 2020 – As part of a continued effort to develop qualified marine technicians, Yamaha Marine and the Marine Industries Association of Southwest Florida and Tampa Bay (MIA of SWFL&TB) teamed up to help provide the funding and equipment to make it possible for Ft. Myers Technical College (FMTC) to offer Yamaha’s new Maintenance Certification Program (MCP) to students during the 2020/2021 school year. MIA of SWFL&TB contributed $10,000 toward the four modules of curriculum, and Yamaha donated an F300 V6 outboard for hands-on instruction in the classroom. 
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  • Company News

    “Add Some Horsepower to Your Holiday” Offers Yamaha Repower Customers Option for Zero Down, Rates as Low as 3.99 Percent APR for up to 180 Months*

    POSTED 11/16/2020

    KENNESAW, Ga. – November 16, 2020 – The “Add Some Horsepower to Your Holiday” offer from Yamaha Marine gives customers continued incentive to purchase new Yamaha four-stroke outboards this holiday season between Nov. 16, 2020, and Dec. 23, 2020.
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  • Fishing News

    Yamaha Pro Patrick Walters Wins 2020 Toyota® Bassmaster® Texas Fest

    POSTED 11/9/2020

    QUITMAN, Texas - Nov. 9, 2020 – Yamaha Pro Patrick Walters weighed in 22 pounds, 10 ounces on the final day of Toyota® Bassmaster® Texas Fest on Lake Fork to capture a dominant win with a four-day total of 104 pounds, 12 ounces. The victory marks the first B.A.S.S.® Elite win for the angler from Summerville, S.C.

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  • Company News

    Yamaha Marine’s Technical School Partnership Program Reaches 100 Members

    POSTED 10/27/2020

    KENNESAW, Ga.  – Oct. 27, 2020 – The Yamaha Marine Technical School Partnership program (TSP) reached its 100th member milestone with the addition of Prince William Sound College in Valdez, Alaska. Developed in 2015, Yamaha’s TSP program aims to develop a stronger marine technician workforce through a certified curriculum, Yamaha systems access and product donations used in the classroom for hands-on training.
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  • Fishing News

    On-the-water Decisions Never End for Bass Tournament Pros

    POSTED 10/26/2020

    It’s a hot, humid, windless morning on South Carolina’s Santee-Cooper Lakes, the final day of the 2020 Bassmaster® Elite Series tournament, and as he idles out from the boat dock Brandon Palaniuk has less than 10 seconds to decide whether to run up the lake or down to his first fishing spot. It’s one of several hundred on-the-water decisions the Yamaha Pro will have to make that day. Continue Reading
  • Company News

    Josh Turner of Harbor View Marine Completes Yamaha Marine Apprentice Program

    POSTED 10/20/2020

    PENSACOLA, Fla.  – Oct. 20, 2020 – Harbor View Marine, in conjunction with Yamaha Marine, announced today that Josh Turner successfully completed the Yamaha Marine Apprentice Program (YMAP) offered through Yamaha Marine University™ (YMU).
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  • Fishing News

    Yamaha’s Power Pay Program Opens the World of Competitive Fishing, Strengthens the Bonds of One Wisconsin Family

    POSTED 10/15/2020

    This month, Yamaha Marine is celebrating the first anniversary of its new Power Pay contingency program. Power Pay opens the world of competitive fishing to a wide field of participants and offers cash bonuses for noncontracted anglers running eligible Yamaha power in sanctioned tournaments. Continue Reading
  • Company News

    Yamaha Marine Announces “Why Wait for Spring” Fall Savings Event

    POSTED 10/13/2020

    KENNESAW, Ga.  – Oct. 13, 2030 – Yamaha Marine’s “Why Wait for Spring” fall savings event gives customers three great opportunities to add value to new, eligible Yamaha four-stroke outboards purchased from Oct. 13, 2020 through Nov. 24, 2020.
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  • Fishing News

    Yamaha Pro Brandon Palaniuk Wins Bassmaster® Elite Event on Santee Cooper

    POSTED 10/12/2020

    CLARENDON COUNTY, S.C. -  Oct. 12, 2020 – Yamaha Pro Brandon Palaniuk weighed in 21 pounds, 11 ounces on the final day of the Bassmaster® Elite tournament on the Santee Cooper Lakes to capture a win with a four-day total of 72 pounds, two ounces. The victory marks the fifth overall B.A.S.S.® win for the 2017 Angler of the Year from Rathdrum, Idaho, and the second win in 2020 alone (he also took home the trophy on Lake Champlain in August). His performance earned the first-place prize of $100,000.
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  • Company News

    Yamaha Rightwaters™ Supports AquaTech Eco Consultants

    POSTED 10/8/2020

     Kennesaw, Ga. – Oct. 8, 2020 – Yamaha Rightwaters helped secure a new F200  four-stroke outboard for AquaTech Eco Consultants. The organization uses the outboard to power its 24-foot Carolina Skiff® during habitat restoration projects along the coasts of Florida.
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  • Company News

    Yamaha Claims Innovation Awards for Helm Master® EX for Single Outboard Applications, Phase Angle Control Charging System

    POSTED 9/29/2020

    KENNESAW, Ga., Sep. 29, 2020 – The National Marine Manufacturers Association (NMMA®) and Boating Writers International (BWI) honored Yamaha Marine with IBEX® Innovation Awards in two categories for 2020. Yamaha’s Helm Master EX, the industry’s first fully integrated control system designed for single outboard applications, won in the outboard motor category and its Phase Angle Control Charging System won in the electrical systems category. The awards were presented at the Opening Session and Awards Presentation. Five BWI judges with various technical backgrounds in boating selected the new product winners.
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  • Company News

    Yamaha Motor Reinforces Commitment to Workforce Development through Pledge to America’s Workers

    POSTED 9/25/2020

    Newnan, Ga. – Sep. 25, 2020 – Yamaha Motor reinforced its commitment to workforce development within its U.S. manufacturing facilities through the President’s Pledge to America’s Workers. Mike Chrzanowski, President of Yamaha Motor Manufacturing Corporation (YMMC), and Ben Speciale, President of Yamaha U.S. Marine Business Unit, signed the pledge during a visit from U.S. Secretary of the Interior David Bernhardt at YMMC’s Newnan, Ga. facility, where the company assembles golf cars, personal watercraft, and ROVs.
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  • Company News

    “Get in the Hunt” Offers Yamaha Outboard Repower Customers Zero Down, Rates as Low as 3.99 Percent APR for up to 180 Months*

    POSTED 9/15/2020

    Kennesaw, Ga. – Sept. 15, 2020 – The “Get in the Hunt” offer from Yamaha Marine gives customers continued incentive to purchase new Yamaha four-stroke outboards between Sept. 15, 2020, and Nov. 6, 2020.
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  • Company News

    Potomac Riverkeeper Network Gains Support from Yamaha Rightwaters™

    POSTED 9/8/2020

    Kennesaw, Ga. – Sept. 8, 2020 – The Potomac Riverkeeper Network has a new 4.2-liter, 225-horsepower outboard for its Parker patrol boat thanks to support from Yamaha Rightwaters™. The organization will use the boat for pollution surveillance and to take water samples of the Potomac River, which provides drinking water for approximately seven million people.
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  • Fishing News

    ‘Magical’ Final Day Gives Palaniuk Elite Series Win on Champlain

    POSTED 8/12/2020

    Seldom, if ever, does a bass pro welcome wind and stormy weather during a day of competition, but for veteran Brandon Palaniuk, those very conditions during the final round of the recent Bassmaster® Elite tournament on Lake Champlain played a major role in leading the Yamaha Pro to victory on the massive, open-water impoundment.
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  • Company News

    Yamaha Rightwaters™ Powers Keep the Tennessee River Beautiful Work Boat

    POSTED 8/11/2020

    Kennesaw, Ga. – August 11, 2020 – Yamaha Rightwaters joined forces with Anderson Marine to re-power Keep the Tennessee River Beautiful’s (KTNRB’s) 25-foot aluminum work boat with a V MAX SHO® 90 outboard. The organization, which works to preserve, improve and protect the 652-mile Tennessee River, will use the boat and outboard for cleanup missions during scheduled volunteer events going forward.
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  • Company News

    Dustin Bearden of Sunshine Boats and Motors is First to Complete Yamaha Marine Apprentice Program

    POSTED 8/6/2020

    TALLAHASSEE, Fla.  – August 6, 2020 –Sunshine Boats and Motors, in conjunction with Yamaha Marine, announced today that Dustin Bearden is the first apprentice to successfully complete the Yamaha Marine Apprentice Program (YMAP) offered through Yamaha Marine University™ (YMU). YMAP includes 4,000 hours of comprehensive, hands-on Yamaha outboard technician training supported by an online platform.
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  • Company News

    “Repower with Yamaha” Offers Customers Zero Down, Rates as Low as 3.99 Percent APR for up to 180 Months*

    POSTED 8/3/2020

    Kennesaw, Ga. – August 3, 2020 – The “Repower with Yamaha” offer from Yamaha Marine gives customers great incentives to purchase new Yamaha four-stroke outboards between Aug. 1, 2020, and Sept. 4, 2020.
      Continue Reading
  • Fishing News

    Yamaha Pro Brandon Palaniuk Wins Bassmaster® Elite Event on Lake Champlain

    POSTED 8/3/2020

    PLATTSBURGH, N.Y. -  August 3, 2020 – Yamaha Pro Brandon Palaniuk weighed in 21 pounds, six ounces on the final day of the Bassmaster® Elite tournament on Lake Champlain to capture a win with a four-day total of 80 pounds, one ounce. The victory marks the fourth B.A.S.S.® win for the 2017 Angler of the Year from Rathdrum, Idaho. His performance earned the first-place prize of $100,000.
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  • Fishing News

    Justin Lucas Wins Smallmouth Shoot-out in Bass Pro Tour Final

    POSTED 7/24/2020

    If you think catching five or even 10 nice smallmouth bass during a day on the water would be nice, think how catching 50 might feel. Yamaha Pro Justin Lucas did just that enroute to winning the Bass Pro Shop® Tour’s final event of the 2020 season at Sturgeon Bay, Wis., and he likes the feeling.

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  • Company News

    Yamaha Rightwaters™ Supports Conch Republic Marine Army

    POSTED 7/17/2020

    Kennesaw, Ga. – July 17, 2020 – Yamaha Rightwaters™ helped the Conch Republic Marine Army secure a new Yamaha 225 four-stroke outboard to power a vessel the organization is currently using for cleanup missions in the Florida Keys. 
      Continue Reading
  • Product News

    Yamaha’s Helm Master® EX Brings Ultimate Boat Control and Fishability to More Boaters

    POSTED 7/1/2020

    Kennesaw, Ga. – July 1, 2020 – Yamaha Marine today introduced Helm Master EX, the next level of customizable, integrated boat control. Now available in single through quad outboard applications, Helm Master EX brings forward the benefits from the original Helm Master system, including joystick maneuverability, and improves upon them to create greater control and fishability for a wider range of boaters. Continue Reading
  • Fishing News

    McMullan Family is a Fan of Yamaha Power Pay

    POSTED 6/30/2020

    Kennesaw, Ga. – June 30, 2020 –  North Carolina native Brant McMullan has a 25-year history in Ocean Isle Beach, where his life is centered on family and fishing. He and wife Amy own and manage Ocean Isle Fishing Center, and when they’re not working, they often compete together as a family in kingfish tournaments with daughter, Caroline, and son, Brayden. In recent weeks, the McMullans have become the ‘first family’ of Yamaha’s Power Pay.
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  • Company News

    Yamaha Rightwaters™ Sponsors Dive during South Carolina Seven Expedition

    POSTED 6/29/2020

    Kennesaw, Ga. – June 29, 2020 – Yamaha Rightwaters™ will sponsor a blackwater dive in the Cooper River near Charleston on July 29 as part of the South Carolina Seven (SC7), a first-of-its-kind expedition across the Palmetto State showcasing its unique natural beauty while raising greater awareness of environmental threats (resulting from disastrous storms and flooding) to the most vulnerable areas of the state.
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  • Boating Tips

    Summer Vacation 2020

    POSTED 6/26/2020

    It used to be simple to plan for a summer vacation. When the kids got out of school all you had to decide was whether you wanted to go to the beach, head to a theme park or take a cruise. This summer, it’s hard to envision the same-old, same-old kind of vacation. Traditional options might be off the table, especially as many people have taken serious financial hits. So what can you plan that’s safe, inexpensive and fun?

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  • Company News

    Yamaha Rightwaters™ Sustainability Initiative Marks One-Year Anniversary

    POSTED 6/12/2020

    Kennesaw, Ga. – June 12, 2020 – Yamaha Rightwaters™ marks its one-year anniversary this week, a milestone that coincides with 2020 World Oceans Day® and Capitol Hill Ocean Week. Serving as the umbrella for all of Yamaha Marine’s sustainability projects, Yamaha Rightwaters champions environmental stewardship and supports marine habitat restoration, invasive species control and scientific research. The mission of the initiative is to improve the quality of boating and fishing waters, and ensure a healthy marine ecosystem for generations to come.
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  • Company News

    Yamaha’s CommandBlue™ Philosophy Guides New Marine Product Development

    POSTED 6/9/2020

    Kennesaw, Ga. – June 9, 2020 – Yamaha Marine today introduced CommandBlue™, a philosophy that represents the company’s commitment to move engineering development into the realm of the customer, ultimately delivering products that are easier to use and create greater satisfaction and confidence on the water.
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  • Boating Tips

    Boating to the Rescue

    POSTED 6/5/2020

    What a difference a few months makes. In mid-March, many of the nation’s outdoor recreational activities were shut down due to the rapid spread of the COVID-19 virus. Authorities in many hard-hit states like Washington, Michigan, New York and Maryland were taking no chances and prohibited most recreational boating within their borders. Now that we’re edging into summer, boating in all 50 states has opened up again. And if ever we needed boating in our lives, now’s the time.

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  • Company News

    Ben Speciale Earns Industry’s Highest Conservation Honor

    POSTED 5/18/2020

    Kennesaw, Ga. – May 18, 2020 – Yamaha Marine announced today that Ben Speciale, President of Yamaha U.S. Marine Business Unit, is the 2020 recipient of the Eddie Smith Manufacturer of the Year award presented by the Center for Sportfishing Policy™. Established in 2012, the award honors extraordinary commitment to conservation by manufacturers.
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  • Company News

    Yamaha Marine’s “Spring Savings Sales Event” Adds Value through June 15

    POSTED 5/15/2020

    Kennesaw, Ga. – May 15, 2020 – Yamaha Marine announced today the “Spring Savings” outboard sales event. Valid from May 15, 2020, to June 15, 2020, the promotion provides consumers one of two sales incentives depending on the model purchased.
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  • Company News

    Yamaha Marine’s New “Repower with Reliability” Promotion Offers Customers Zero Down, Zero Payments and Zero Interest for 180 Days*

    POSTED 5/15/2020

    Kennesaw, Ga. – May 15, 2020 – Yamaha Marine’s new “Repower with Reliability” promotion gives consumers more great reasons to choose Yamaha four-stroke outboards this season.
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  • Fishing News

    Stefan Calls Yamaha Power Pay a Precious Commodity

    POSTED 5/12/2020

    Kennesaw, Ga. – May 12, 2020 - Prior to turning full time FLW® pro five years ago, Matt Stefan made a living assuring commodities such as soybeans and gold were being traded in a fair and ethical manner. It’s no surprise the Wis. pro was quick to recognize the financial opportunities within the Yamaha Power Pay contingency program for tournament anglers, which has already paid anglers roughly $20,000 since its launch.  
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  • Boating Tips

    Four Easy Stay-at-Home Boating Projects

    POSTED 4/24/2020

    In many parts of the country, the COVID-19 virus has put a temporary halt to recreational boating activities. Here are four things you can do that will jump-start your season and keep you busy. Make sure when ordering any item online that it’s in stock and that the vendor is currently shipping. Before heading to the virtual checkout cart, call to verify when you’ll get your order because many companies are temporarily closed but are taking orders.
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  • Fishing News

    First College Angler Cashes in on Yamaha Power Pay

    POSTED 4/21/2020

    Kennesaw, Ga. – April 21, 2020 – Jake Mims, a student at Brewton Parker College in Central Georgia, recently became the first official competitive college angler to take home Yamaha Power Pay cash. Mims, who admits he hates to fish in a crowd, ran 34 miles away from the official launch on Lake Sam Rayburn to flip the flooded bushes that eventually led to an 18th place finish in the Collegiate Bass Fishing Series event. Impressively, his long run paid off in Power Pay winnings.
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  • Company News

    Yamaha Rightwaters™ Applauds Frazier, Elliott and Davis for B.A.S.S. Conservation Director of the Year Recognitions

    POSTED 4/17/2020

    Birmingham, Ala. – April 17, 2020 –  On March 7, 2020, B.A.S.S.® made an unprecedented move to name three individuals, Bill Frazier, Barb Elliott and Jake Davis, Conservation Directors of the Year. Recognized for their outstanding service and leadership to their state, region or the B.A.S.S Nation, Fraizer, Elliott and Davis accepted the honors during the B.A.S.S. Conservation Summit Awards Banquet, sponsored by Yamaha Rightwaters, which took place in conjunction with the 50th Anniversary of the Bassmaster Classic®.
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  • Company News

    Yamaha U.S. Manufacturing Subsidiaries Update Production Status Amid COVID-19 Situation

    POSTED 4/3/2020

    Kennesaw, Ga. – April 3, 2020 – Yamaha Motor Corporation, U.S.A.’s U.S.-based manufacturing subsidiaries gave production updates as each entity continues to work to prevent the spread of COVID-19. Actions to be taken by each subsidiary include furloughs, staff reductions, and in cases where regulations and conditions allow, a return to limited production to support essential businesses. All Yamaha U.S.-based manufacturing subsidiaries previously announced paused production on March 23, 2020.
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  • Company News

    Yamaha Extends “Reliable Choice Sales Event” Outboard Retail Promotion Through April 30, 2020

    POSTED 4/2/2020

    KENNESAW, Ga., April 2, 2020 — Yamaha Marine is announcing the continuation of its “Reliable Choice Sales Event” outboard retail promotion through April 30, 2020, to give consumers additional opportunities to save.

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  • Fishing Tips

    Spring Striper Success Made Easy

    POSTED 4/1/2020

    With a generally mild winter behind us, all indications point to an early season kickoff for striped bass fishing in the Mid-Atlantic and Northeast, and there are a few techniques that can help even a novice get in on the action. Before we get into the nuts and bolts, it’s important to note that the Atlantic States Marine Fisheries Commission (ASMFC) recently instituted new regulations to reduce striped bass mortality.
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  • Fishing News

    O’Brien Converts Third Place into $2K in Yamaha Power Pay

    POSTED 3/31/2020

    Kennesaw, Ga. – March 31, 2020 - Jacksonville redfish tournament angler Scott O’Brien makes a living tearing down buildings and turning them into recycled concrete, but his passion for inshore saltwater angling recently converted a third-place finish in the IFA Redfish® Tour® event at Steinhatchee into $2,000 worth of Yamaha Power Pay bonus cash.
      Continue Reading
  • Fishing Tips

    For Chris and Trait Zaldain, Bass Fishing is a Family Affair

    POSTED 3/26/2020

    He won the 2015 Bassmaster® Angler of the Year Championship tournament, finished 4th overall in the 2019 Bassmaster Angler of the Year standings, and placed 16th in the 2020 Bassmaster Classic®. She finished 4th in her first major bass tournament, and quickly moved up to the Bassmaster Central and Eastern Opens. Together, these two Yamaha Pros may soon become the first husband/wife team competing as Bassmaster Elite anglers.
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  • Company News

    Production to Pause at Yamaha U.S. Manufacturing Subsidiaries

    POSTED 3/23/2020

    Kennesaw, GA – March 23, 2020 – All of Yamaha Motor Corporation, U.S.A.’s U.S.-based manufacturing subsidiaries have decided to pause production in response to the increase in COVID-19 infections nationwide.
     
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  • Company News

    Yamaha and Skeeter Provide SX230 Center Console Boat to Florida State University Coastal and Marine Lab

    POSTED 3/16/2020

    Birmingham, Ala. – March 16, 2020 – Yamaha Marine and Skeeter Boats provided a Skeeter SX230 center console boat powered by a Yamaha V MAX SHO® 250 outboard to the Florida State University (FSU) Coastal and Marine Laboratory at the fiftieth annual Bassmaster Classic®, March 8, 2020. The lab will use the boat, sponsored by the Yamaha Rightwaters initiative, to study the effects of the 2010 Deepwater Horizon oil spill on oyster habitats in the Gulf of Mexico and Apalachicola Bay.
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  • Boating Tips

    Spring into the Boating Season

    POSTED 3/3/2020

    Spring is right around the corner promising warmer, longer days and more opportunities to get out on the water. For boaters in cooler climates, the pending arrival of spring means it’s time to get busy prepping their boats for the first official splash of the season. Continue Reading
  • Fishing News

    Yamaha Offers $50K Power Pay Bonus to Bassmaster Classic® Angler

    POSTED 3/2/2020

    Yamaha Marine will award $50,000 to the highest finishing registered eligible Power Pay angler during the 2020 Bassmaster Classic® in Birmingham, Ala., March 6 to March 8.  Yamaha’s new Power Pay contingency program, which launched in the fall of 2019, provides cash bonuses to anglers who place highest in sanctioned salt and freshwater tournaments. The payout for the Classic represents the highest cash bonus opportunity available through the program.
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  • Fishing News

    Darold Gleason is First Angler to Cash in on Yamaha Power Pay

    POSTED 2/21/2020

    Kennesaw, Ga. – February 21, 2020 – Darold Gleason became the first angler in America to cash-in on Yamaha’s new Power Pay contingency program for tournament anglers when he finished third in the FLW® Tackle Warehouse® Pro event on Sam Rayburn, Texas on Jan. 26.
      Continue Reading
  • Company News

    Yamaha Marine Names Duane Kuck 2020 Marine Industry Champion

    POSTED 2/14/2020

    Miami, Fla. – Feb. 14, 2020 – Duane Kuck, CEO, Regal Boats, became the first annual recipient of the Yamaha Marine Industry Champion award on Thurs., Feb. 13, during the 2020 Miami International Boat Show®. The award recognizes individuals who work tirelessly to protect, encourage and grow the marine industry. Kuck’s immediate and unwavering support of the relief efforts in the Bahamas after Hurricane Dorian and his advocacy efforts highlight his commitment to boating, fishing and communities that foster life on the water.
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  • Company News

    Yamaha Recognized for Excellence in Customer Satisfaction

    POSTED 2/14/2020

    MIAMI, Fla., February 14, 2020 — At the Miami International Boat Show® today Yamaha’s U.S. Marine Business accepted the National Marine Manufacturers Association (NMMA®) CSI Award for excellence in customer satisfaction in five categories including Outboard Engine, WaveRunner® personal watercraft, and Jet Boat as well as Yamaha’s boat companies Skeeter® and G3® Boats. Yamaha has received this award for its Outboard Engine category every year since the award’s inception in 2001, an achievement no other outboard manufacturer can claim.

     

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  • Company News

    Yamaha Offers Incentive Coupons during 2020 Miami International Boat Show®

    POSTED 2/13/2020

    Miami, Fla. – Feb. 13, 2020 – Yamaha Marine is offering incentive coupons to qualified customers who take demo rides on boats equipped with Yamaha Helm Master® integrated boat control system or on boats powered by Yamaha V6 Offshore outboards during the 2020 Miami International Boat Show®. Outboards eligible for coupon redemption include new Yamaha F300, F250 and F225s in twin, triple or quad configuration. Helm Master demo coupons are also eligible for redemption with new Yamaha F150, F175 and F200 outboards in twin configurations.
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  • Company News

    Yamaha Marine Expands Technical School Partnership Program

    POSTED 2/7/2020

    Hot Springs, Ark. – Feb. 6, 2020 – Yamaha expanded its Technical School Partnership program in Ark. with the grand opening of National Park College’s (NPC) new Marine Technology building, Jan. 30. The 7,500-square-foot facility includes a classroom and workshop space for students to train with the latest marine technology. Continue Reading
  • Fishing News

    Yamaha Pros Excited to Fish in 2020 Bassmaster Classic®

    POSTED 2/7/2020

    For Drew Cook, Scott Canterbury and Patrick Walters, walking across the stage as a competitor for the first time in this year’s Bassmaster Classic®  will be the realization of a life-long dream. Even for Matt Herren, Keith Combs, Bill Lowen and Mark Menendez, who have fished in previous Classics, the excitement is every bit as strong because this will be the 50th anniversary of the most famous bass tournament in the world. Continue Reading
  • Company News

    Charleston Water Taxi Owners Specify Yamaha V8 XTO Offshore® Power for Daniel Island Ferry

    POSTED 1/29/2020

    Charleston, S.C. – Jan. 29, 2020 – Charleston Water Taxi Co-Owner Chip Deaton, who logged between 6,800 and 10,000 trouble-free hours* with Yamaha F150 and F200 outboards, has decided on Yamaha V8 XTO Offshore outboards for the 40-passenger Daniel Island Ferry. The Yamaha-powered catamaran, “Indigo,” offers daily service from Daniel Island to Charleston’s downtown Waterfront Park.
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  • Company News

    Special Notice: Yamaha Financial Services FAQ

    POSTED 1/24/2020

    On January 11, 2020, Yamaha Financial Services transferred several thousand accounts from Synchrony Financial to a new Servicer, Vervant. During the data transfer process, incorrect account numbers were communicated to the customers in their welcome letter. Payment information is still being transferred, reviewed and validated. Our team is working diligently on manually updating these details to ensure accuracy; however, this process is taking longer than initially anticipated.

    We apologize for the delayed service. Please be assured that no late charges will be assessed, and no adverse credit reporting will occur until these issues are resolved.
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  • Fishing Tips

    Brandon Palaniuk Following a Dream That Began 24 Years Ago

    POSTED 1/23/2020

    Brandon Palaniuk will never forget his first ride in a bass boat, because part of him was really scared at going so fast on the water. At the same time, another part of him was unbelievably excited for the opportunity. He also remembers that day for another reason. The future Yamaha Pro caught a four-pound bass on a tube lure by a fallen tree, and that’s when he decided he wanted to be a professional fisherman. He was eight years old.
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  • Fishing Tips

    Jersey Devil Kids Fish Camp

    POSTED 1/10/2020

    Fair Haven is a quiet New Jersey town situated on the southern shore of the tidal Navesink River. It’s a stone’s throw from Sandy Hook, Raritan Bay and the Atlantic Ocean, where all manner of gamefish reside. The area offers some of the best coastal fishing in the Mid Atlantic region. Where should parents in the area look if their kids are ready to try fishing?
     
    Enter Captain Brian Rice. Rice, a Fair Haven resident, is a successful businessman and charter captain who specializes in light tackle fishing for the area’s abundant striped bass. He also takes his clients bottom fishing and on occasional jaunts offshore for tuna. Rice runs the Jersey Devil, a highly recognizable Yamaha-powered 31-foot Contender® center console. He’s been associated with Yamaha for more than a decade and is a member of the pro staff team for companies including Shimano® fishing tackle and Costa del Mar® sunglasses. He’s well known in the New Jersey fishing community and active in local conservation and civic groups.
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  • Company News

    Yamaha Marine Kicks Off New Year with “Reliable Choice” Sales Event

    POSTED 1/2/2020

    KENNESAW, Ga., Jan. 2, 2020 — For a limited time, Yamaha Marine’s “Reliable Choice” sales event, which launched today, allows customers who purchase eligible, new Yamaha four-stroke outboards in the 2.5- to 300-horsepower range the choice of either a dealer credit of up to $1,500 based on MSRP, or the opportunity to add two years of Yamaha Extended Service (Y.E.S.) to their three-year Yamaha Limited Warranty for a total of five years of coverage at no additional cost.
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  • Fishing Tips

    Canterbury’s Angler of the Year Season Only Really Lasted 20 Minutes

    POSTED 11/13/2019

    According to Scott Canterbury’s notes, he spent 33 days in competition on 10 different bodies of water during the 2019 Bassmaster® Elite season, but the most important part of his season really lasted just 20 minutes on the second day of fishing on Oklahoma’s Lake Tenkiller.
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  • Fishing Tips

    Tips for Catching Your Favorite Fall Fish

    POSTED 10/29/2019

    Yesterday’s trip was a reminder of how fall fishing really differs from every other season.

    We’d launched on a natural lake with water clarity of about five feet. Our plan was to look for active fish; crappie, largemouth, or walleye.

    Besides being on a new lake, we were also on the back end of a cold front that sent air temps plummeting from 88 degrees to 43. I feared this would drop water temps into the low 50s and trigger turnover.

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  • Company News

    Yamaha Marine Announces Unprecedented Payout Amounts for Power Pay Contingency Program

    POSTED 10/29/2019

    KENNESAW, Ga. - Oct. 29, 2019 — On the heels of launching Yamaha Power Pay, the first contingency program for Yamaha-powered anglers, Yamaha Marine announced today unprecedented cash bonus opportunities for anglers competing in B.A.S.S.® tournaments.
      Continue Reading
  • Company News

    Yamaha’s New Power Pay Program Rewards Anglers for Tournament Placement

    POSTED 10/22/2019

    KENNESAW, Ga. -  Oct. 22, 2019 — Yamaha Marine today announced a new contingency program that provides a cash bonus to Yamaha anglers who place in sanctioned salt and freshwater tournaments. The new program, Power Pay, yamahapowerpay.com, gives anglers not currently under a supported contract with Yamaha, or its subsidiaries, the opportunity to receive compensation for running eligible Yamaha outboards.
      Continue Reading
  • Company News

    U.S. Department of Commerce Honors Yamaha Marine Precision Propellers Inc. for Investment in the State of Indiana

    POSTED 10/17/2019

    Indianapolis, Ind. – Oct. 17, 2019 – Ian Steff, Deputy Assistant Secretary for Manufacturing at the U.S. Department of Commerce’s International Trade Administration, presented Yamaha Marine Precision Propellers Incorporated (YPPI) with a certificate of appreciation today honoring the company’s investment in the state of Indiana. The certificate recognizes YPPI as an international company making a significant contribution to the state’s economy.
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  • Company News

    Yamaha Marine Announces “Why Wait for Spring” Sales Event

    POSTED 10/2/2019

    KENNESAW, Ga.  – Oct. 2, 2019 – Yamaha Marine’s “Why Wait for Spring” sales event gives customers a great way to add even more value to new, eligible Yamaha four-stroke outboard purchases from Oct. 1, 2019, through Nov. 26, 2019.
      Continue Reading
  • Fishing News

    Yamaha/Skeeter Pro Scott Canterbury Claims 2019 Toyota® Bassmaster® Angler of the Year Title

    POSTED 10/2/2019

    HARRISON TOWNSHIP, Mich., Oct. 2, 2019 -  Yamaha/Skeeter Pro Scott Canterbury is the 2019 Toyota® Bassmaster® Angler of the Year. With five bass that weighed 19 pounds, 12 ounces during the final round on Tuesday, Oct. 1, Canterbury pushed his three-day total to 59 pounds four ounces, finishing in 14th place for the week at the Toyota® Bassmaster® Angler of the Year Championship on Lake St. Clair. More importantly, he finished at the top of the season points standings with 848 points, earning $100,000 and one of the most coveted titles in professional fishing.

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  • Fishing Tips

    Holliday Snook Tactics

    POSTED 9/18/2019

    Mike Holliday is not your typical sportfishing captain. Sure, he has more than 30 years of experience guiding in Florida waters, but he is also a noted outdoor writer, with two published books on inshore fishing topics and countless magazine articles to his credit. He’s the former editor of two regional sportfishing magazines, and he’s often featured on the Florida Insider Fishing Reports Show, which airs weekly in primetime on the Fox Sports® Network.

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  • Company News

    Yamaha Rightwaters™ Sponsors Bobby Lane Kids Fishing and Conservation Clinic

    POSTED 7/24/2019

    LAKE WALES, Fla., July 24, 2019 – Yamaha Rightwaters™, Yamaha Marine’s national sustainability initiative, sponsored Yamaha Pro Angler Bobby Lane’s “Kids Fishing and Conservation Clinic” at Camp Mack in Lake Wales, Fla., July 13. During the event, Yamaha Rightwaters representatives led a plastic bottle cleanup campaign and attendees collected more than 1,000 plastic bottles, which a local Boy Scouts of America troop sent off for recycling.
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  • Fishing Tips

    Fishing Moving Water Works Well for Summer Bass

    POSTED 7/23/2019

    If it’s summer, don’t look for Patrick Walters to be fishing anywhere on the main body of a lake. Instead, you’ll find the Yamaha Pro far upriver where he can work moving water.  Continue Reading
  • Company News

    Yamaha Rightwaters™ Supports NOAA Channel Islands National Marine Sanctuary

    POSTED 7/22/2019

    KENNESAW, Ga., July 22, 2019 – Yamaha Marine recently donated two F300 outboards to Channel Islands National Marine Sanctuary, which will power the group’s research vessel Shark Cat during expeditions in the 2019 season. Support for the national marine sanctuary is an activity of Yamaha Rightwaters™, a sustainability program that encompasses all of Yamaha Marine’s conservation and water quality efforts. Continue Reading
  • Company News

    Yamaha Marine Precision Propellers, Inc., Breaks Ground on New Greenfield Facility

    POSTED 7/8/2019

    GREENFIELD, In., July 8, 2019 -  Yamaha Marine Precision Propellers (YPPI), Inc. broke ground today on a new 54,000 square foot manufacturing facility on five of 28 acres in Greenfield, Ind. The company’s expansion is slated to add 30 new jobs and increase total manufacturing output by 67 percent.  Continue Reading
  • Product News

    Yamaha Adds V MAX SHO® 200 X-Shaft and New XTO OS® Propellers to Product Line

    POSTED 7/2/2019

    KENNESAW, Ga., July 2, 2019 —  Yamaha Marine announced today the addition of a new V MAX SHO® 200 X-Shaft model and three new, even-pitch XTO OS® propellers for the powerful V8 XTO Offshore®. The new outboard and propellers expand customer options to offer more diverse boating applications in fresh and saltwater.
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  • Fishing News

    Yamaha Pros Cliff Pace and Bobby Lane Take First, Second in 2019 Regular-Season Bass Pro Tour Finale

    POSTED 7/1/2019

    NEENAH, Wis., July 1, 2019 – Yamaha Pro Cliff Pace took home the eighth and final trophy of the regular-season Bass Pro Tour on Green Lake, Wis., June 30. Sunday’s championship battle required more than 81 pounds to win, and Pace caught 47 bass for a total of 81 pounds, nine ounces to secure the title. Yamaha Pro Bobby Lane placed second, catching 43 bass for a total of 68 pounds, twelve ounces.  For his win, Pace takes home $100,000 and the title of Stage Eight Champion.
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  • Company News

    Yamaha Marine Working with Clearwater Mills to Prevent Marine Pollution

    POSTED 6/27/2019

    Kennesaw, Ga. – June 27, 2019 -- Yamaha U.S. Marine Business Unit and Clearwater Mills, L.L.C. of Pasadena, Md., agreed today to jointly design a device for removing plastics and other floating debris from coastal stormwater systems. Yamaha plans to deploy the device as part of its Yamaha Rightwaters™ sustainability campaign, a national program focused on water, which includes conservation, habitat restoration and projects to reduce marine debris.
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  • Company News

    Yamaha Rightwaters™ Sustainability Initiative Bows on World Oceans Day

    POSTED 6/14/2019

    Kennesaw, Ga. – June 14, 2019 – Yamaha Marine officially launched Yamaha Rightwaters on World Oceans Day last Saturday with a public service project that targeted the Georgia coast and collected 2.3 tons of debris. The local effort is just the beginning of a far-reaching national sustainability program for the Georgia-based Yamaha U.S. Marine Business Unit. 
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  • Fishing Tips

    Exploring the Upper Keys

    POSTED 6/11/2019

    The Fla. Keys are famous for many things, from pirates and sunken Spanish treasure galleons to Ernest Hemingway’s Key West home with its pride of polydactyl cats. But for anglers, it’s best known for fishing. While the middle and southernmost Keys garner most of the good press, the upper Keys offer some of the most diverse fishing opportunities in the entire island chain. The winter sailfish season provides the opportunity to catch a billfish a scant few miles off shore, while the ocean reefs are home to tarpon, jacks, blackfin tuna and a variety of grouper and snapper species. On the other side, the backcountry of Florida Bay is a shallow water playground where bonefish and permit hunt the skinny water, and a variety of mackerel, snapper, grouper, jacks and ladyfish are found in the slightly deeper holes. 
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  • Fishing Tips

    Deep Water Access Important When Fishing in Tidal Areas

    POSTED 5/13/2019

    Bill Lowen had never made a 100-mile run one-way just to find the right fishing conditions, but he did it three successive days during the recent Bassmaster® Elite tournament at South Carolina’s Winyah Bay, and it nearly paid off with a victory. In three days of competition, the Yamaha Pro put more than 600 miles on his boat, the equivalent of driving a car from Atlanta to Miami. 
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  • Fishing Tips

    FRESHWATER FLUSHING ADDS YEARS TO THE LIFE OF AN OUTBOARD

    POSTED 3/27/2019

    Adding years of life to an outboard is easy and doesn't cost a dime. What's the secret? Flush the outboard with fresh water frequently, preferably after every use. It's that simple. Continue Reading
  • Product News

    Yamaha’s New T25 Features Light Weight Technology, Delivers High Thrust Performance

    POSTED 1/24/2019

    KENNESAW, Ga., January 24, 2019 — Yamaha Marine’s new high-thrust T25 delivers the power and grip to maneuver heavier small vessels with exceptional efficiency. Based on the award winning F25, Yamaha developed the new T25 in response to requests for lightweight, electronic fuel injected performance in a small, high-thrust configuration.
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  • Boating Tips

    How to Winterize Your Yamaha Four-Cylinder Outboard

    POSTED 10/23/2018

    UPDATE 10/15/19: We updated this post to make your experience better. The facts are the same, but we provided easy-to-read steps and links to a video and to the products you will need.

    Yamaha offers a popular line of four-cylinder four-stroke outboards that are used in a wide range of installations in both fresh and saltwater all over the world. From pontoons to center consoles, bass boats to work skiffs and even water taxis, they are great performers and real workhorses. The most popular are the 90, 115 and 150-horsepower models and many are used in climates where they are taken out of service for the winter months.
     
    While we always recommend having your engine winterized by a certified Yamaha dealer if possible, these engines are designed to make the process easy enough for owners to do the job themselves. We asked Pete Reils, a certified Yamaha technician at Garden State Marina in Pt. Pleasant, New Jersey to provide a step-by-step tutorial on how you can winterize your engine(s). Continue Reading
  • Company News

    Yamaha Marine Sponsors Jimmy Johnson’s “Quest for the Ring”

    POSTED 7/27/2017

    The three-year agreement names Yamaha the Exclusive Powered-by and the Official Outboard Sponsor of the tournament week, which includes the Jimmy Johnson’s National Billfish Championship and the Jimmy Johnson Celebrity Pro-Am tournament. Both take place in Key Largo, Fla., March 7-10, 2018, hosted primarily at Jimmy Johnson’s Big Chill at MM104. Continue Reading
  • Fishing Tips

    Finding Bass During a Mixed Spawn Season

    POSTED 5/24/2017

    Yamaha Pro Mark Davis Offers Two Solutions For Catching Bass This Spring 
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  • Boating Tips

    Coast Guard Safety Inspections

    POSTED 8/15/2013

    It was a hot Saturday afternoon in July, and the river was busy with boats returning from the ocean waiting to pass through a narrow railroad bridge a quarter mile from the inlet. There were recreational boats of all sizes—large sportfish and cruiser types, personal watercraft and outboards of very description. While waiting to make the passage, a familiar orange vessel appeared off our starboard side with its blue revolving light shining brightly. It was a Coast Guard RIB, short for rigid inflatable boat, and a guardsman was standing on the bow motioning to our boat. Continue Reading